Senior Vice President of Marketing
Samantha Foley is responsible for linking the innovations of Ikon Science’s product and services teams to sales and customer experience with a goal to drive brand awareness and build customer advocacy. She oversees the global management of product marketing and positioning, digital marketing, lead generation, press and analyst relations, communications, events and marketing ROI.
Samantha has a track record of building industry leading marketing and product programs for fast growing, complex enterprise solutions in the energy and smart building sectors. Before joining Ikon Science in 2019, Samantha served as Vice President of Marketing at Cenergistic, where she led the company’s brand transformation during a transition of the business model from consulting services to SaaS solution delivery. Prior to Cenergistic, Sam served as Chief Marketing Officer at Entouch, where she built a marketing organization and go-to-market strategy that evolved the company’s brand from traditional hardware-only controls to IoT focused applications enabling advanced facilities optimization.
Sam holds a bachelor’s degree in Journalism with concentration in Public Relations from Northwestern State University and an MBA from Texas Woman’s University.